Sacramento business owners and entrepreneurs can now access market research in more languages through updates to the City of Sacramento’s SizeUp Sacramento platform. A new feature also allows partner organizations to connect visitors to the resource through their own websites.
Offered through the City’s Business Solutions Center, SizeUp Sacramento is a free online tool that helps users research potential customers, compare their business performance with industry data and plan their marketing efforts.
“The software offers entrepreneurs in Sacramento additional data points on things like hiring, hours of operation, and where their customers are locally,” said Michael Young, an economic development project manager with the City. “The enhancements reflect the City’s ongoing commitment to providing innovative, accessible, and practical tools that help businesses thrive.”
Expanded language access
SizeUp Sacramento now offers built-in translation support in five additional languages, bringing the total to seven. Available languages include:
- English
- Spanish
- Chinese (Simplified)
- French
- German
- Tagalog
- Vietnamese
Connecting users through partners websites
The new SizeUp Connect feature allows partner organizations to embed an introductory tool on their websites, giving visitors a direct connection to SizeUp Sacramento’s business research resources.
Through the full SizeUp Sacramento platform, users can:
- Explore local consumer demographics and spending habits.
- Identify potential customers and suppliers.
- Determine where to focus their advertising.
- Use market research to develop business plans or evaluate opportunities for expansion.
Partners interested in adding the tool to their websites can contact the Business Solutions Center team.
SizeUp Sacramento is available at Sacramento.SizeUp.com. For help using it, the SizeUp team hosts an online open house every other Wednesday at 11 a.m.
